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Audience intelligence, explained.
Guides and insights on YouTube analytics, content strategy, and growing with your audience.
AUDIENCE ANALYTICS
Why YouTube Comments Are Your Most Underused Analytics Tool
Why YouTube Comments Are Your Most Underused Analytics Tool—find intent, confusion, and real words to write stronger hooks and safer sponsor reads.
10 min read
AUDIENCE ANALYTICS
How to Find Out What Your YouTube Audience Actually Wants
Find out what your YouTube audience actually wants by mining comments, building personas, and testing hooks and ads before you hit record each week.
9 min read
YOUTUBE STRATEGY
YouTube retention drops after 30 seconds: fix it
If your youtube retention drops after 30 seconds, fix the promise, proof, and pacing so viewers see the payoff fast and keep watching longer.
9 min read